These rump steaks are cut from the eye of the rump. Cutting the rump eye makes a nicely shaped steak, cut to about 300g, easy to grill or pan sear, but is also great when cooked a variety of other ways like sous vide or braising. While rump is generally leaner than ribeye, these rump steaks from O'connor's world class Australian farms still have a good amount of marbling and tremendous flavor. Give them a try for an "everyday" steak recipe and you won't be disappointed. About the producer: Grass-fed beef develops its flavor and nutrient profile directly from the pasture on which the cattle are raised, and southern Australia has some of the most lush, nutrient-rich pastureland in the world. It’s here in southern Victoria’s temperate climate with regular rainfall, super clean air, and abundant healthy soil that the Angus and Hereford breeds thrive, unlike the more arid regions in the middle and northern part of the country. And it’s here that the O'connor family have been producing exceptional beef for three generations. Their best beef - the Premium 100% grass-fed range - is in short supply, with most of it going straight to Australia’s top butchers and steakhouses in Melbourne and Sydney. That’s where we tasted it for the first time, and we quickly learned why the Aussies keep most of it for themselves - this is exceptional beef. It pairs robust classic ‘Angus/Hereford’ flavor with a level of marbling that requires abundant healthy pasture and skilled farmers to produce without grain-feeding or antibiotics. After a personal visit to one of their Gippsland farms and abattoir in April (see the pics!), we’re excited to bring some of their Premium cuts directly from the producer to you - no middlemen means great value. To learn more about them & get some great beef-spiration, give them a follow on IG here.